Southwest POS loyalty program and rewards programs
San Diego Point customer reward programs Since 1975
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POS - Loyalty Programs

Loyalty and Rewards Program

Most people are familiar with the 80/20 rule: 80 percent of your business comes from 20 percent of your customers.

A loyalty and rewards program provides the ability to identify and reward those customers, in order to ensure they remain your customers and purchase more goods and services. A well designed and applied loyalty program plays a significant role in keeping new customers, as well.

A loyalty program helps attract and recognize new customers, and applies effective strategies to get them to return time and time again. A major benefit of loyalty programs is that at the point of sale your staff can identify customers by scanning/swiping their card or entering a code or phone number. This enables staff to address customers by name and view the customer profile in terms of sales history and other important details. Reward program tracking also provides further information to staff that enables them to provide personalized service to the customer, including up-sell and cross-sell opportunities.

Rewards programs including exclusive Member Only sales, rewards points, discounted products or services can provide your business with the needed edge to set you apart from the competition. Any business that can store data on customers and then track their contribution to the business and spending behaviors is positioned to boost their sales.

This customer profile gives your business the power to create low cost targeted marketing campaigns directed to your loyal customers.

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Loyalty and Reward Programs